"This area was designed as an internal street," says Affleck. "It's a vibrant, animated area, which can also be used as an exhibition space. At 40m wide, it is particularly suited to high-end product launches that require maximum visibility. The picture windows are north-facing, to minimise solar gain and glare."
Large, elliptical skylights in the concourse allow additional daylight to illuminate the vast space.
The vibrancy of the street is enhanced by large, shiny blue pods that separate the internal street from the exhibition halls. The pods accommodate administration offices on the ground floor and hospitality suites on the first floor, which overlook the concourse.
"From the outside, the pods appear as buildings within a building," says RMJM interior design director Kevin McLachlan. "The pods are clad in back-painted glass, which not only has an aesthetic appeal but also provides a practical surface that can be used for additional advertising display space."
Marble and stone flooring, laid in alternating black and white patterns, further enhances the luxurious look of the concourse. To counter possible noise problems caused by the extensive hard surfacing, the ceiling features acoustic panels.
"The concourse ceiling has a very flowing, curved shape," says McLachlan. "We wanted the interior to reflect the fluidity of the exterior form, rather than provide something completely different. The shapes and volumes blend in, and help articulate the depth and scale of the building."
Affleck says flexibility was another key driver for the design the exhibition spaces will be used for many different purposes, including banquets, concerts and recreational use. Consequently, the halls feature movable walls and retractable seating systems, which can seat up to 6000 people.
"The centre is more a machine than a building," Affleck says. "It can be fine-tuned to get the best performance."