Cascade Pools' history – a journey that has brought happiness to New Zealand backyards for 50 years
To say Cascade Pools is well established is something of an understatement. A leading name in affordable, healthy, much loved pools for New Zealand families doesn’t spring up over night. Here are some snap shots of the early days.
The original Cascade Pools started in 1956 in New Jersey, USA. The Cascade swimming pool system quickly became more established as more and more people realised that they too could have a home swimming pool at a reasonable price.
Cascade in New Zealand completed its first pool on 27th October 1971, after founder Larry Ogden returned home on holiday after six years working with Cascade Incorporated in the UK, Europe and USA.
A 1/2 page advert for "a home swimming pool for $1,495 in" the local Auckland Newsprint Media resulted in 80 pools sold that summer - so Larry Ogden and Rob Smith established Cascade Pools (NZ) Limited and stayed to build them.
Larry never went back to live in England! Rob Smith returned to the UK in 1977.
We had just sold our 100th Cascade swimming pool in Auckland, and were wondering where it was all going to lead to! Little did we know!
July 1972 saw the opening of the first New Zealand Cascade Dealership at The Outdoor Emporium, Glen Eden
This sold more than 1,000 Cascade pools before closing in the early 1990's recession.
By 1973 Cascade grew into 3 Auckland Dealers, (Pakuranga, North Shore and Papakura), along with dealerships at Hamilton, Tauranga, and Wellington.
And by 1975, with a Christchurch dealership added, Cascade Pools was selling more than 350 pools per year.
That was the early days. Today, fifty years on, Cascade Pools offers modern, chlorine-free healthy pools in an array of styles and sizes to suit every New Zealand family's land and budget. There are Cascade Pools franchises throughout the North Island now and several in the South Island too.
For more information,
Contact Cascade Pools, phone: 0800 227 223; email: Email sam@cascade.co.nz; or alternatively head to the website: www.cascadepools.co.nz
Story by: Trendsideas
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