is a social design platform which provides users with stimulating ideas, products & services for their projects.

98% of users own their own home and intend to spend in excess of $4.1 billion on their projects in the next 12 months.




  • 200,000 monthly page views (June 2020)
  • 33,068 unique users (June 2020)
  • 95% own their own home
  • $716,000 average home value
  • $112,000 average HHI
  • $186,000 average project value
  • 24,000+ Registered Users
  • 78% will choose products for their project
  • $4.1 Billion – value of this audience spend
  • 23% aged 25-34, 19% aged35-44, 20% aged45-54
  • 65.5% female
  • 34.5% male
  • 01:45 average visit duration

Latest books

With a Basalt cliff directly behind, how would your house design respond in terms of form and materials? Check out one building designer’s Brutalist response to such a setting.  This edition also features a  single level pavilion home with a...

In this edition, along with exploring some truly sculptural new homes, we also focus on beautiful kitchen design – but this isn’t just about eye candy, it’s about ideas, finishes and layouts that respond to their specific environmen...