Mixed-use development has often been touted as the ideal solution to the increasing demand for high-end, urban residential accommodation. But there's nothing new about the concept in New Zealand in the 19th century many high-street shops were built with dwellings on the upper level.
Despite many studies on the benefits of such developments, however, acceptance for the concept has been slow. A North Shore City Council report in 2005 said developing a mixed-use project is often seen to be more complex than developing a single-use project. This can lead to some developers, investors, marketers, and lending institutions being more reluctant to take on an unfamiliar type of development.
But the same report says there are numerous examples, both in New Zealand and overseas, that illustrate that if a mixed-use development is well sited, planned and designed, it can be extremely successful.
The latest such project to come on stream in Auckland is the Art Deco Heards building in Parnell, which has been redeveloped by the Medina Group. Originally a sweet factory producing liquorice allsorts, toffees and other confectionary lines for Heards, the building fell into disrepair after the company moved its business to Waiuku in 1973.
Athol McQuilkan of the Medina Group says the sheer size and solidity of the landmark building, and its heritage value, appealed to the company.
"We recognised it had a lot of potential they don't build buildings like this any more," he says. "Everyone on the team was passionate about preserving the distinctive heritage aspects of the facade. We also saw an opportunity to create a very upmarket mixed-use development the location is highly sought after."
The Medina Group commissioned Ashton Mitchell Architects to design the refurbishment. Architect Peter Ashton says the five-level building was effectively gutted to accommodate two floors of apartments, two office floors, and ground-floor retail outlets.