Smart thinking

as featured in
Gentle wash cycles, improved cleaning and 6th sense technology that automatically calculates the lowest water and energy consumption front loaders care for your clothes and the environment
A view of a dryer. design, font, home appliance, major appliance, product, product design, washing machine, white
A view of a dryer.

Laundry appliances may be tucked away out of sight, but they have long been at the forefront of research and development by a leading American manufacturer. And with new distribution channels established, New Zealanders can now benefit from the technology developed by Whirlpool Corporation.

The new generation Whirlpool front load autowashers are a prime example. These appliances not only change the way we use washers, they also change the way we think about them.

Whirlpool manager Troy Scragg says many people may not be familiar with front load washers, but they offer many advantages.


A view of a dryer. clothes dryer, home appliance, laundry, major appliance, medical equipment, product, product design, washing machine, white
A view of a dryer.

"The wash action in a front loader is particularly gentle," he says. "Efficient water circulation distributes detergent very evenly, ensuring dirt removal. This means clothes and linen will look, feel and smell like new for a long time."

Scragg says Whirlpool front loaders are also kind to the environment. The appliances feature advanced 6th sense technology, designed to provide a thorough wash using the lowest water and energy consumption in the shortest possible time.

"This technology lets the washers do the thinking for you," says Scragg. "The Eco option will give you further energy savings up to 40% while maintaining optimum wash results."

A view of a dryer. design, font, home appliance, major appliance, product, product design, washing machine, white
A view of a dryer.

Scragg says Whirlpool front loaders have a top spin speed of 1400 RPM, which reduces clothes drying time by more than 30%. There is also an easy ironing wash option, a 35-minute fast wash, and a woollen, handwash and delicate wash so you will never have to hand washclothes again.

Whirlpool products are distributed in New Zealand by leading appliance manufacturer Fisher & Paykel, and are supported by a comprehensive two-year warranty and nationwide service network.

For more information, contact Whirlpool Customer Care, phone 0800 442 584. Email: customer.care@fp.co.nz, or visit the website: www.whirlpool.co.nz.

Jun 20, 2006
We know the specialists