Leading light

A gleaming, contemporary office tower offering every facility, a healthy working environment, and highly flexible interiors still needs one more carrot for potential buyers a dynamic, finger-on-the-pulse location.

Queensland developer Pradella has taken every factor into account at 154 Melbourne an 11-level office complex nearing completion in West End, Brisbane. The development has been undertaken together with Sydney-based Michael Barakat and Ray George Group. It is the sixth commercial development by Pradella in the fast-evolving city-fringe precinct, says Pradella's project development manager Kenneth Ho.

"154 Melbourne is less than one kilometre from the city, and is situated in a prime location between the South Bank cultural precinct and West End's popular cafe neighbourhood," says Ho. "This area is in the midst of a whirlwind of activity in development and infrastructure. The entire West End precinct has been earmarked by the Brisbane City Council for urban renewal."

The tower itself with its eye-catching, distinctive profile and gleaming facades is part of this vanguard of urban rejuvenation. The tower comprises two levels of secure basement parking, a dramatic entrance foyer, 11,750m² of quality office accommodation with usable balconies, expansive 1000m² floor plates, and flexible floor designs to suit a variety of tenants.

"The location offers easy access for pedestrians and cars, and is also close to public transport, with bus and rail services only a short walk away," says Ho.

Designed by award-winning architects ML Design, 154 Melbourne has obtained a 5-Star Green Star Design V2 rating and is registered for a Green Star As-Built V2 rating. To this end, the energy-conscious, sustainable building will incorporate cyclist facilities including bike racks and showers, rainwater harvesting, increased ventilation rates for a healthy work environment, and a highly energy-efficient air conditioning system.

Director of sales and marketing Ross Higgins says due to West End's proximity to the CBD, Pradella has long regarded the suburb as a prime development area.

"In fact, Pradella has been instrumental in pioneering growth in the area," says Higgins."In addition to 154 Melbourne, we've completed multiple commercial and residential projects here, with more on the way this is Brisbane's last major urban renewal corridor."

For details, contact Pradella Developments, phone (07) 3115 0300. Email: developments@pradella.com.au, or visit the website: www.154melbourne.com.au.

Story by: Trendsideas