At the heart of tradition

Malaysia is not the only country to draw on traditional design for its pavilion at Shanghai World Expo 2010 but it is possibly one of the most ethnically diverse. More than 45 ethnic groups call modern-day Malaysia home including the Semang, who have lived on the Malay Peninsula for an estimated 50,000 years.

The pavilion's design combines cultural and heritage elements including architectural design from the state of Negeri Sembilan, settled by the Minangkibau people in the 15th century with modernity, says Tourism Minister Datuk Seri Dr Ng Yen Yen.

"When it comes to city living, people want good quality of life. Therefore, the concept of the pavilion portrays Malaysia's harmonious multicultural society, elements of nature, modern facilities and the nation's achievements."

The pavilion, with the theme: One Malaysia Harmonised City Living, will not only showcase the country's tourist attractions, services and products, but will also promote it as a destination for trade and investment.

Environmentally sustainable design is a key factor of the pavilion, which features a facade constructed from a combination of palm oil and plastic, which will be recycled for other constructions once the expo has finished. The 3000m² Malaysia pavilion is expected to receive 10,000 to 15,000 visitors daily.

Story by: Trendsideas