Language of luxury

Faucets designed to be an expression of your personality are the basis of the new Articulation series from Grohe

Stylish Faucet product design, still life photography, tap, orange, brown
Stylish Faucet

The way we shape our home environment reveals a great deal about ourselves and our outlook on life. This is also true of the bathroom, which is by nature the most personal room of the house and a place of introspection and contemplation.

Today, it's easy to style your bathroom to reflect your personality. With the new Articulation series of bathroom faucets and shower products from Grohe you can create a stylish retreat that makes you feel right at home.

Jeff Carney, Grohe vice president marketing, says Articulation is a comprehensive premium range of design-oriented faucets and shower products.

"All the items in the range are not onlyengineered to meet the most stringent performance tests, but are also co-ordinated to ensure that all elements can be combined to express a consistent style," he says. "In addition, Grohe is aware of the wide variety of personal tastes and preferences and the need to cater to this diversity. Consequently, the designs range from the purist and avant-garde to more traditional looks."

A classical modern look is achieved with Grohe's new Atrio line. Carney says this design was inspired by the Bauhaus style.

"Atrio appeals to people who appreciate the trend towards simplicity in the home environment," he says. "Atrio is formed from the basic geometry of cylinders and right angles, whichcreates a purist sensibility."

Two handle options are available for the Atrio line: a simple cylindrical lever and the Trio spoked handle. Grohe also offers the new Sterling finish, a soft silver that enhances the understated look of the faucet. Other finishes include polished chrome and InfinityFinish¢ satin nickel.

Accessory for the bathroom bathroom sink, plumbing fixture, product, product design, sink, tap, white
Accessory for the bathroom

Another modern design is Ectos, which has a more whimsical look. The designers say this architecturally styled faucet can be defined by its profile, which is highlighted by a wing-like lever handle. The soft look of the faucet is accentuated by the physical texture of its handle as much as by its shape. Available with Grohe's new daVinci White Satin or Blue Satin tempered glass handle, Ectos also features textured matte chrome. As with all the Articulation designs, the Ectos line includes a tub spout and bath accessories.

The Tenso series, which Grohe designers describe as "unconventionally hip", offers a streamlined, modern look. The designers say the Tenso faucet reinterprets the cylinder as a basic form and integrates the spout and handle as parallel cylindrical curves. Tenso is the first Grohe line to include a tall deck-mounted vessel faucet in addition to the standard centerset lavatory style.

A touch of nostalgia is introduced with the Seabury line, which places an emphasis on traditional detailing. The cross and lever handles echo Victorian design motifs, but the faucets are complemented by 21st century technology.

"Grohe's designers have eliminated unsightly screw connections by engineering the Seabury handles to attach seamlessly to decorative flanges and ceramic cartridges," says Carney.

Simplicity is also a feature of the Taron faucet, which has a bold contemporary styling.

"With its sleek, uninterrupted lines, Taron also reflects an architectural approach to faucet design," says Carney. "However, to ease the coolness often associated with modernism, the designers have integrated a softly curving, medallion-style handle in matte color finishes, which contrasts the polished chrome body."

Carney says the solid cast brass construction of the Taron line ensures long-lasting performance.

An interesting design in this bathroom architecture, bathroom, ceiling, glass, house, interior design, lighting, room, sink
An interesting design in this bathroom

Grohe's Geneva design is another more traditional line, characterized by unpretentious styling. Carney says the faucet is defined by the simple, flowing lines of its arched spout.

"The carefully detailed cross and lever handle designs inspire a traditional warmth withouta hint of overstatement," he says. "These details are complemented by a gentle flare at the basesof the spout and handles, echoing the overall design motif."

A complete bath line, Geneva also includes shower valves, a shower arm, diverter tub spout and a shower trim for use with Grohe thermostatic control valves or pressure balance valves. All components can be co-ordinated to feature Geneva lever or cross handles. The collection is available in a wide range of finishes including satin nickel with polished brass accents.

Performance is also a vital consideration. All the faucets in the Articulation series feature Grohe's long-lasting ceramic cartridge for added durability, and carry the company's limited lifetime mechanical warranty.

For more information, contact Grohe America, 241 Covington Dr, Bloomingdale, IL 60108, phone (630) 582 7711, fax (630) 582 5873. Website: www.groheamerica.com.

Story by: Trendsideas

24 Apr, 2003