UNStudio principal architect, Ben van Berkel: ‘We wanted to create a building that could also operate as a ‘recruitment machine’.
"The focus was on serving the needs and behaviour of Booking.com employees, from the moment they walk in, to the end of their working day, and all the activities in between.”
Both the architecture and the interiors of the 65.000 m² campus are primarily designed to ‘connect’: to create a healthy and sustainable architecture of inclusion that supports diversity and stimulates serendipitous encounters among Booking.com employees, visitors, residents and the wide array of people who live, work or visit the Oosterdokseiland (an island that forms a neighbourhood of Amsterdam) in the centre of Amsterdam.
The architecture of the Booking.com City Campus
From the outset, the goal for the buildings was to create a healthy community; to bring employees together and to attract new talent from across the globe.
Booking.com was keen for its headquarters to be a reflection of their leading position in the tech world and therefore considered the building to be an important tool in attracting and retaining top young talent from the industry.
This goal served as the starting point for the design.
During the research phase, visits were made to other successful tech company buildings.
However, Booking.com wanted its building to provide a truly unparalleled experience for employees, so a completely new, out-of-the-box and unique concept was required.